Prospect Genius, an online advertising company based in upstate New York, announces that it will annex space adjacent to its current office in an effort to make room for additional hires. Expanding its employee base as the demand for Internet marketing campaigns and SEO expertise increases, Prospect Genius must locate additional space in order to accommodate a growing team. As the nation faces unmitigated economic downturn, small business owners and local service providers have begun seeking affordable advertising solutions that will generate measurable results (i.e. customer leads in the form of phone calls and e-mails) and quantifiable ROI. Because SEO and online advertising are lower-cost alternatives to print advertising like newspaper ads and billboards, many business owners have found that Internet marketing campaigns are a cost-effective solution to their fiscal concerns. As John Hart, owner of Audio Ace in St. Louis, MO, recently told a representative of Prospect Genius, “You guys single-handedly saved my company.” Due to the proven efficacy of its lead generation program, Prospect Genius reports a large increase in local businesses and service providers as clients. In fact, even a fellow SEO company recently hired Prospect Genius to assist them in their own online promotion. Alex Pelli, president of the company, comments, “We’re truly excited that we’re able to help so many small businesses stay in business. That’s where we derive our primary satisfaction.” According to Pelli, Prospect Genius actually plans to double in size during the year 2012. With these plans currently in the early stages of execution, he recently made the decision to expand his company into an adjacent office space in an effort to accommodate extra desks and cubicles. In acclimating to a larger number of clients, the company will see its most recent full-time hire, Amelia, begin her first day on August 15, 2011. Prospect Genius is an online advertising company providing SEO-based lead generation to small business owners and service providers.