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Prospect Genius

Prospect Genius

Practical Marketing Solutions - Clean-Plan-Grow

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How to Undercut Google’s Pay-to-Play Model and Advertise on a Budget

It's genuinely depressing to think about the totality of words we've wasted on Google's pay-to-play model. Not because we regret the time spent educating our readers, but because we wish this weren't the reality of digital marketing in 2020. And we know this is just as depressing for all the small, local service providers out there who feel like they don't have a fighting chance. But we're done with despair. It won't do anything to combat Google's nefarious greed. That's why, today, … [Read more...] about How to Undercut Google’s Pay-to-Play Model and Advertise on a Budget

REPORT: Images of Cats Nearly Double Your Site Traffic

A brand-new study from the Pew Research Center was published today, and as always, it contains lots of relevant and actionable information for us advertisers. However, there was one finding in particular that startled us. According to the study, which examined the analytics of thousands of websites, there is a correlation between website traffic and the presence of cat pictures. As the number of cat pictures increases on a site, the volume of site traffic does as well. In fact, site traffic … [Read more...] about REPORT: Images of Cats Nearly Double Your Site Traffic

Sample Post With Threaded Comments

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Sample Post With Image Aligned Left

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Sample Post With Image Aligned Right

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Prospect Genius
279 Troy Rd
Ste 9 #102
Rensselaer, NY 12144

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